Health and fitness business plans

Complete example plans for Australian health and fitness businesses: strategy, website, marketing and the numbers, each built from one founder's inputs and budget.

Every figure is recalculated from the founder’s own assumptions, in Australian dollars.

  • In-home remedial massage

    Professional remedial massage delivered to your door, built for people who can't easily travel to a clinic.

    Budget $6,000Health and Wellness
  • Personal training for returning exercisers

    Personal training designed for adults returning to exercise after years away, not for athletes.

    Budget $5,000Health and Wellness

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